In more than 160 studies utilizing 10 million clips, PRtrak has seen proof that a firm’s "Share of Discussion" (unpaid media) correlates with business outcomes like sales, customer preference and more.

PRtrak helps prove the impact of your work through precision metrics and the most user-friendly, affordable systems in the industry today. As the leading aggregator of media metrics for broadcast, print and Internet, PRtrak can improve correlations between media coverage and outcomes by 25% from raw story counts.

PRtrak offers a continuum of measurement solutions to fit your particular needs and budget, ranging from do-it-yourself to partial- and full-service:

Our entry level, DIY desktop solution providing instant, affordable reports with audience impressions and media values for all media types, and featuring the Media Prominence Index. Click to learn more.

Features all the capabilities of PRtrak Web, but we click the mouse for you! Full media measurement from quantitative to qualitative analysis right in your PRtrak system, so you can pull reports as desired. Click to learn more.

Our lightning-quick, advanced linguistics, artificial intelligence service that produces “Share of Discussion” measures for a firm and its competitors, and correlates them to outcomes, at 1/3 the cost of traditional analysis. Click to learn more.

Want to know more?
Follow the links to learn more about each option on our continuum. Or, cut to the chase and invest five minutes to tell us your particular measurement needs, and let us craft the perfect solution for you.

Call us at 800-846-5831, or email sales@vmsinfo.com today!